marketing & growth

Kelly Siebold

Kelly Siebold brings more than 20 years of experience leading marketing across mental health, healthcare, and technology organizations. She most recently founded and served as Chief Marketing Officer of Thrive Postpartum, where she built the brand and go-to-market strategy from the ground up, reflecting her commitment to mission-driven mental healthcare. Throughout her career, Kelly has built and scaled marketing functions from early stages, increasing visibility, engagement, and access through thoughtful, values-centered outreach. Her work spans SEO, content strategy, referral development, speaking, and thought leadership, including hosting a globally ranked maternal mental health podcast and writing for Psychology Today. In her work supporting Riverside’s portfolio, Kelly helps mental health practices grow sustainably by strengthening brand positioning, expanding referral networks, and building marketing systems that connect the right clients to high-quality care.

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